Client

Helical

Project Scope

Wall graphics / Wayfinding

Collaboration

Glyphics

Project Outline

The Loom is a revitalised Victorian Wool Warehouse, providing 100,000 sqft of unique workspace for creative minds in the heart of Whitechapel. The Landlord wanted to invigorate the basement Bike Park to better reflect the growing cycle culture within the building resident community and direct new cyclists to amenities. The result is vibrant wall graphics following a loom threading theme, combined with a playful cycle culture language.

Bike Park 1
Bike Park 2
Bike Park 3
Bike Park 4
Bike Park 5