About
-
Me
I’m a designer and strategist with over 20 years’ experience in brand communication. My work is creative, clear and effective, helping clients to communicate better.
I’ve worked with public, private and not-for-profit clients creating meaningful messages that resonate while delivering the right results. From visual identities to print to destination branding – I’ve done it all.
Approach
—Communication
I believe in discovery and open communication, unearthing valuable insights to create branding that is transformative.—Collaboration
Working with your team and often a wider team of creative thinkers I’ll use these insights to creating meaningful messages that resonate with you and your audience.—Honesty
Only by combining honesty and a straightforward approach to the design and delivery can we create truly successful branding.—Focus
Never losing sight of the bigger picture, I’ll create and stick to a strategy and programme that focuses creativity, helping us to maintain momentum while always delivering results.Services
I work on projects large and small – from a big brand strategy creating brand guidelines and collaborating on multi-platform communications to a party invite. For me the challenge is engaging whatever the project scale and my approach is with equal ambition.Employment History
2009-to date: Freelance Designer
2006-2009: Navyblue London
2005-2006: Forster
2002-2005: Dragon Brands
1999-2002: Freelance Designer
1997-99: Indigo
1993-97: Bang CreativeTeaching
Over the years I have worked with various educational bodies.The Cass – London Metropolitan University
BA Fashion Textiles: Working with course tutors to create a brief for a rolling programme of artworks to display in an art space in The Loom building in Whitechapel. The brief was delivered and critiqued over a 3 month period until a final selection of work was displayed.Shillington College, London
Graphic Design Intensive course: Tutor.Royal College of Art, London
MA Fashion: Working with a team to deliver a professional practice 2 day intensive course. I ran an identity workshop to prepare students on how to present themselves effectively to industry.Financial Times Magazine, London
In-house magazine design team: Delivering a 2 hour workshop on sub-branding and event brand creation.Qualifications
2016: Teacher training, City and Guilds Level 3
1993: BA Hons Graphic Design, De Montfort University -
Clients
Private clients include:
AstraZeneca
Barclays
Brewers Fayre
Callprint
Carlsberg
Douglas and Gordon
Duggan Morris Architects
Helical Bar
Henderson Kite.
Libresse
London Stock Exchange
Manchester Airport
Pfizer
PriceWaterhouseCoopers
Rolls-Royce
Wiggins Teape.Public clients include:
COI
Department of Health
Environment Agency
Home Office
Lewisham College
London 2012
Southwark CouncilNot-for-profit clients include:
Bethlem Gallery
Docklands Light Railway
Fairtrade Foundation
Maudsley Charity
National Centre for Volunteering
National Children’s Bureau
Play England
Rethink Mental Illness
RNIB
St Martins-in-the-field
ParalympicsGB
PIRC
The ETB
The Lord Mayors AppealDesign agencies
Audience London
Bang Creative
Creation/Jack Morton
Dragon Brands
Egg Design
Hill and Knowlton
Ideas Factory
Indigo
Navyblue London
Sugarfree Design
Forster
Triangle/Storm
Turnbull Ripley