Alzheimer’s Ressearch UK needed a refreshed brand identity which moved them forward positively for the future. The new identity offers the shared gold of the strength of society and scientific research coming together with a proposition for the charity of ‘The Power to Defeat Dementia’. The bright and powerful new identity projects this optimism.
(Shown here is example brand materials developed).
Client
Audience Communications London
Project Scope
Branding / Brand expression
Project Outline
Alzheimer’s Ressearch UK needed a refreshed brand identity which moved them forward positively for the future. The new identity offers the shared gold of the strength of society and scientific research coming together with a proposition for the charity of ‘The Power to Defeat Dementia’. The bright and powerful new identity projects this optimism.
(Shown here is example brand materials developed).