Alzheimer’s Research UK
—Audience Communications London
—Branding / Brand expression
Alzheimer’s Ressearch UK needed a refreshed brand identity which moved them forward positively for the future. The new identity offers the shared gold of the strength of society and scientific research coming together with a proposition for the charity of ‘The Power to Defeat Dementia’. The bright and powerful new identity projects this optimism.
(Shown here is example brand materials developed).